Short Take: How’d They Know?

Dr. SJ sent me a link with a note that I should sign up for this. If she said so, then I must obey (for the unwary, her pet name is SWMBO. Mine is “you moron,” not that you needed to know that). Moments later, this arrived in my mailbox.

Look what you did, you little jerk…

If I had a nickel for every time I received this or a variation on the theme, But I digress.

I assure you, we don’t take what just happened lightly.

You just gave us your email and joined our newsletter.

That’s a VERY big deal to us.

Don’t believe me?

After you pressed the submit button and sent us your email a little buzzer went off in our office. Our entire team can hear it, and when it went off everyone smiled.

Our office manager gave a golf clap and our operations guy did a pushup (I don’t know why, but for some reason he does a pushup each time the buzzer goes off).

Greg, our head of marketing, ran outside and hugged some old lady walking by the office. I’m pretty sure he just tried to kiss her. She didn’t seem to mind it, thankfully.

I’m also fairly certain I just saw Kera, our director of content, take a shot of tequila. I have no idea why she’s drinking at work, but hey, the kid is excited you just signed up. Is she pouring another one? Ah crap, I gotta go and stop her.

Wait, shoot… I’m getting off topic.

Look, I didn’t write this to tell you about our team’s awful impulse control, but to thank you for signing up. Every pixel and character of copy on our site and in this newsletter is here to make you happy.

We hope every piece of content we create will inspire you to live a more epic life. If it doesn’t, just hit reply to any email you receive from The Hustle and tell us how you feel.

Thanks again for joining our tribe. We’ll holler at you soon with some awesome stuff.

I signed up for the Hustle. I haven’t actually received anything yet other than this email. It might be that I did it wrong, but I did get this email, so I assume I didn’t put the wrong email address in.

In any event, I’m not at all sure that this means I’ve joined their tribe, even though they welcomed me as one of their “little jerks,” but there is one thing I like about it either way. They have a sense of humor. Of the great many things that have gone south of late, humor is the worst loss.

Thanks, Sam Parr, CEO of the Hustle, for your email. It gave me a chuckle. We could all use more lulz these days. I hope your newsletter, whatever it turns out to be, lives up to the email. Now that you’ve made a promise, I hope you deliver.

7 thoughts on “Short Take: How’d They Know?”

  2. Casual Lurker

    “…her pet name is SWMBO”.

    In my day, this was often referred to as being P-Whipped.

    Of course, my better-half would never subject me to such an emasculating term. It’s just a bit too PI.

    Then again, I’m still trying to figure out why she always rings that little bell, just before bedtime??? [Woof!]

    Hey, it’s the Internet, and I could just be…

    1. SHG Post author

      Some people have no sense of humor. It tends to reveal more about them than anyone cares to know.

    2. the other rob

      I, on the other hand, read the same words and thought “Cool. I always suspected that SHG might be a fellow Rumpole fan.”

      1. SHG Post author

        The irony is the seriousness with which CL takes his deeply thoughtful interpretation, without having a clue what it refers to.

        1. Casual Lurker

          Yes, I got the reference and that you were being funny.

          I suppose I should have put some kind of indicator that I was sarcastically attempting to do the same. But clearly, I failed, miserably.

          I somehow thought the Pavlovian reference would make it clear. I was wrong.

          My deepest Apology.

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