Some might consider it ridiculous that Jeff Bezos thought it wise to pay $40 million to produce a movie no one outside the White House wanted. But then, was it really about making a documentary about Trump’s third wife, or about having a mechanism to funnel a $40 million to Trump? As a movie business decision, it was nuts. As a Trump business decision, it was still nuts, given that any purchase of Trump’s affection lasts only until the check clears.
But Amazon paid, and the movie was made.
Amazon paid Ms. Trump’s production company $40 million for the rights to “Melania,” about $26 million more than the next closest bidder, Disney. The fee includes a related docuseries that is scheduled to air later this year. The budget for “Melania” is unknown, but documentaries that follow a subject for a limited amount of time usually cost less than $5 million to produce.
