As Walter Olson argues, the scientific evidence that glyphosate, the active ingredient in Roundup weed killer, does not cause cancer is strong, if not irrefutable. Not being qualified to render an opinion, I demur, but that hasn’t stopped judges from letting the cases proceed, or juries from finding for plaintiffs. The law has always had a troubling relationship with science.
But Monsanto, maker of the chemical, found a curious mechanism to fight back, inside the courtroom yet outside. Much as anyone who uses the internet is painfully aware the advertisements pushed at them are miserably misdirected (no, Google, I already bought the widget, so it’s less than enticing to include a widget ad on every pop-up ad). But an alternative is available, as Monsanto figured out. And it was not shy about using it.
Plaintiff attorney Steven Brady with the San Francisco-based Brady Law Group, said Monsanto has been sending in-app pop-up ads to people inside the Alameda County Administration Building, where the trial is being held. Continue reading
