Mixed Martial Arts, or MMA, is a uniquely American sport developed in our lifetime. It’s a billion dollar business these days, and the biggest name in the game is the Ultimate Fighting Championship, or UFC. Today’s fight cards, however, are a far cry from the batshit insanity that was the first Ultimate Fighting Championship.
The idea of a used car salesman turned ad executive, the Ultimate Fighting Championship was envisioned as the ultimate test of various fighting styles. Art Davie loved the idea of seeing who would win an actual fight between a boxer and a wrestler, for example.* Everyone he pitched the idea to turned him down. Davie’s idea finally caught on with a guy who had a vested interest in making such a tournament happen. Continue reading
